Survey Methodology Fase 1 2015

Top Brand survey Phase 1 2015 consists of two panels. The first panel is B2C respondents and the second panel is B2B respondents.

Top Brand survey for B2C respondents involved 7500 random samples and 1600 booster samples. This survey was done in eleven cities, namely Jakarta, Bandung, Semarang, Surabaya, Medan, Makassar, Pekanbaru, Balikpapan, Palembang, Samarinda, and Denpasar. Meanwhile, Top Brand survey for B2B respondents involved 1600 companies located in Jakarta, Bandung, and Surabaya...

More »


Founder's Message

Handi Irawan is the Chairman of Frontier Consulting Group, a company that provides consultation, research and training services in the field of strategic marketing and customer satisfaction. For years, Handi Irawan has delivered consultation services to more than 50 companies in Indonesia. Handi Irawan is also recognized as one of the best content & knowledge-based speaker in Indonesia...

More »

Latest Article

Persaingan Furnitur Knock-Down

Siapa yang tak senang melihat furnitur cantik di rumah kita. ...

More »

3 Rules of Success in Building Top Brand

Tidak mengherankan, pertanyaan yang banyak saya peroleh dari para pemilik ...

More »

Memori Kita Makin Panjang?

Menjual produk yang mempunyai strategi positioning sebagai produk yang memberi benefit jangka panjang tidaklah ...

More »