Survey Phase

Top Brand 1st Phase

There are two groups of respondents being surveyed within the period which are general and B2B respondents.

The industries being surveyed in this phase are:
Food & Beverages Personal Care
Pharmaceutical Home Appliances
Cigarettes Insurance
Toiletries Cosmetics
Automotive Personal Wear
Airlines Household Care
Banking & Finance Telecommunication
Automotive Lubricant Information Technology

Top Brand 2nd Phase

Within the period, retail category is included in the evaluation process.

The industries being surveyed in this phase are:
Food & Beverages Personal Wear
Pharmaceutical Household Care
Toiletries Spare Parts
Electronic goods Retail
Personal Care    

 

Top Brand for Kids

At this stage, the categories being surveyed are specialized for product which aims children as their main consumer.

Categories which are included in the survey are :
Baby Care Kid’s Snack
Kids Personal Care School Equipment
Kids Personal Ware Kid’s Magazine
Pharmaceutical Mother’s Magazine
Personal Care